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INTI's AVP of marketing Wendy Lai tipped to step down

INTI's AVP of marketing Wendy Lai tipped to step down

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Wendy Lai, AVP of marketing at INTI International University and Colleges is understood to be currently serving her notice. This comes shortly after Lai (pictured) took over the marketing department from former SVP, marketing, product and partnerships Timothy Johnson, who recently stepped down from his role after nearly seven years.

Lai first joined the university in 2015 to drive acquisition of higher learning students across local and international markets, according to her LinkedIn. Prior to that, she was the division head, consumer business at 3M for more than two years, during which she was fully accountable for the P&L of two key business divisions - construction and home improvement as well as stationery and office supplies. The brands included 3M Scotch and Post-it.

She was also with Mars Petcare for more than 13 years, last helming the role of regional marketing manager, Southeast Asia. According to Lai's LinkedIn, she oversaw pet care category growth across Southeast Asia, including Singapore, Malaysia, Indonesia, and Vietnam. Lai was also responsible for building up the local sales and distributor team product capabilities. She first joined the team as marketing manager, her LinkedIn said. INTI declined to comment on A+M 's queries.

INTI was recently sold to China-based and Hong Kong-listed HOPE Education Group, an operator of higher education institutions, for US$140 million. Founded in 1986, INTI Education Group joined the Laureate International Universities network in 2008 and now serves more than 16,000 students.

Following the acquisition, it is understood that CEO Tan Lin Nah has left while VP, finance Kok Fai Wong and assistant manager, digital marketing Joshua Michael are currently serving their notice. INTI previously declined to comment on A+M's queries about the recent departures.

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INTI's new in-house video shows persistence is key
INTI's new video showcases sprawling campus with parkour

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