In The Spotlight
The newly rebranded digital business arm AirAsia Digital comprises three main pillars - Venture Builder, RedBeat Academy and Data Centre.
The individual will be responsible for strengthening the brand's image, personality and voice to build relevance and equity among target consumer audiences.
The campaign resulted in a 16% increase in site visitors and a 10% increase in total revenue for the month of August.
The incumbents on the account were Weber Shandwick in Singapore and Arcis Communications in Malaysia.
The smartphone is the preferred device for online buyers in APAC, with about 75.8% of online retail sales in the region predicted to occur on the platform in 2020.
SK Magic was founded in 1985 and according to the company, was the first business in South Korea to produce gas ovens.
As head of GrabAds in Malaysia, the individual will pitch advertisers directly and through their agencies, and maintain a pipeline tracking towards a quarterly quota under the incentive scheme.
The pandemic has brought social consciousness to the forefront this year.
Innovation in marketing is about combining everything you do to put the customer in the middle of your transformation.
Esports has averted the crisis by turning live events and tournaments into online experiences.
Google offers guidance to brands looking to better serve their consumers in Malaysia.
Upcoming Events
- 08 December 2020 - 11 December 2020
- 9am - 1.30pm(GMT +8)
- Virtual
- 09 December 2020 - 09 December 2020
- Entry Submission Deadline: 11 September
- 10 November 2020 - 26 November 2020
- 9am - 1.30pm(GMT +8)
- Virtual
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