Asia's leading source of advertising, marketing & media news.
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News
Cathay Pacific celebrates the launch of global 'Cathay' brand with new campaign
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Analysis
Why is only 5% of ad spend targeted at Gen X?
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Analysis
Why jumping on the 'Girl Math' trend might not be the marketing move for you
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Agencies
IPG Mediabrands merges Kinesso, Matterkind and Reprise to form new unit
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News
Media mogul Rupert Murdoch steps down as chairman of Fox and News Corp
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YouTube unveils new set of AI-powered tools for creators
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LEGO gets families to reprioritise play with Tan France, Bindi Irwin and Stephanie Beatriz
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Malaysia secures over RM37.4bn in investments to boost digital economy
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Sunway Velocity Mall ushers in the Mid-Autumn Festival with lantern parade and games
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Geox taps Oscar-winning actress Penélope Cruz as first global brand ambassador
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MY pension fund KWAP invests RM500mil into ventures and start-ups
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Why 45% of brands use AI in their marketing strategiesÂ
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Foodpanda confirms APAC layoffs amid talks of partial Asia business sale
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Carousell opens new regional HQ in SG as it advances capabilities
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LEGO gets families to reprioritise play with Tan France, Bindi Irwin and Stephanie Beatriz
-
Malaysia secures over RM37.4bn in investments to boost digital economy
-
Sunway Velocity Mall ushers in the Mid-Autumn Festival with lantern parade and games
-
Geox taps Oscar-winning actress Penélope Cruz as first global brand ambassador
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#ExplainIt: Adland players share the latest DOOH trends marketers should take note of
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#ExplainIt: HK adland creatives on the recent 'Happy Hong Kong' campaign
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#ExplainIt: HK marketers on how the industry can lure back top talent
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#ExplainIt: Ramadan campaign tricks to stand out from the sea of ads in Indonesia