Asia's leading source of advertising, marketing & media news.
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Agencies
Dom Hickey joins Enigma as CSO to lead integrated strategy push
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Agencies
Cheuk Chiang steps up as global CEO of Bastion as agency sharpens growth focus
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Media
Seven cements regional dominance with Southern Cross acquisition
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Agencies
Simon Lesch takes on AI and transformation role at Archetype
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Tech
Most marketers still underprepared for AI, says ACAM report
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Volkswagen awakens nostalgia to launch EV range in Australia via DDB Group Sydney
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Red Rooster makes bold burger play with new Cheeseburger launch
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Emily Poon steps down as Ogilvy PR APAC president
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NASA partners Netflix to bring space exploration to a global streaming audience
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SafeWork NSW puts workplace safety into emotional focus for families
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Lipton brings back fan-favourite Chai Latte with superfan-led campaign via Think HQ
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Stan Sport lands exclusive Premier League rights as Nine strikes deal with Optus
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Just weeks after acquiring MagicBrief, Canva deepens its AI push with ChatGPT
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Nude by Nature sprays its message loud and clear across Sydney
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How brands can create lasting partnerships with First Nations communities
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Marketing success doesn’t always equal business growth - here’s how to change that
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The trials and tribulations of Tesla: When a personal brand becomes a business liability
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The evolution of storytelling in the digital age: a marketer’s opportunity
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Beyond Baby Shark: Pinkfong founder's gameplan for business longevity post virality
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3 fundamental questions every brand should ask before marketing to Gen Alpha
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JPMorganChase CEO on brand death: 'We torture our customers with things we think are great'
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Coca-Cola CEO on AI’s creative limits: 'We want to make ads with people in it'
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