In The Spotlight
The island is seen to have three key venues that were also featured in Gucci's campaign film: a supermarket, laundromat, and a hair salon.
Astra Baby Group will handle distribution and marketing rights, while Beatnk will oversee strategic and creative communications, PR and influencer, and digital and social media.
What should the focal point of your PR strategies be? How can you get noticed when you aren't yet a unicorn?