Asia's leading source of advertising, marketing & media news.
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Media
Meta rolls out ads on Threads globally
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News
Wendy's names Corina Black as first CMO, as US brand returns after 40-year absence
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Tune In
Women who lead: PHD APAC's Eileen Ooi on the power of people-first leadership
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Media
Report: Google suspends over 39.2 million ad accounts using AI in 2024
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Agencies
Thompson Spencer launches in Australia following performance merger and rapid growth
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R/GA names new chief technology officer for APAC
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Testicular Cancer Society uses AI to turn phallic shapes into early cancer checks
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Wendy’s beef with Katy Perry: Can snark-driven brands still show up with heart?
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Klook lets Marie Kondo get messy in first global brand campaign
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BBC Studios taps Audacia as first third-party ad partner in Asia
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Instagram enlists AI to detect underage teens
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Coca-Cola's literary logo play: Can brands make an impact without a legacy?
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W Communications, Bellow join forces to launch W Productions
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Omnicom unifies global influencer capabilities under Creo
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The driving force of Hepmil Vietnam in leading the social commerce revolution in Southeast Asia
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Yahoo’s Blueprint for performance marketing
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Mannings Double 11 campaign 2024: Harnessing AI for smarter marketing and personalised experiences
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Redefining wanderlust: Hong Kong's distinct charm to Southeast Asian travellers
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Testicular Cancer Society uses AI to turn phallic shapes into early cancer checks
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Klook lets Marie Kondo get messy in first global brand campaign
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Wendy's names Corina Black as first CMO, as US brand returns after 40-year absence
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KitKat swaps smartphones for chocolate in clever twist on iconic slogan
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3 fundamental questions every brand should ask before marketing to Gen Alpha
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JPMorganChase CEO on brand death: 'We torture our customers with things we think are great'
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Coca-Cola CEO on AI’s creative limits: 'We want to make ads with people in it'
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Step into the future: How immersive entertainment is redefining the game
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Women who lead: PHD APAC's Eileen Ooi on the power of people-first leadership
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Weekly roundup: Tariffs, 'finfluencers' and Wingstop SG's unhinged marketing stunt
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Weekly roundup: The AI ‘Ghiblification’ drama and our favourite April Fool’s pranks
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Weekly roundup: ComfortDelGro's refresh and our favourite Raya campaigns