Internal vs external: GOJEK on the benefits of an in-house agency
According to Anand, there are no plans yet on in-house creatives in GOJEK.... » More
Top Stories
Panasonic MY’s CNY spot divides netizens, some say ad ‘objectifies women’
While some netizens complimented the video for being "entertaining", "trendy" and "one of the best CNY ads ever", others criticise... » More
Dentsu Aegis Network SG restructures media business, sees 2% jobs cuts
The change is for the Singapore market only and will not see it impacting the creative businesses as of now. ... » More
Mondelēz picks PR partner for 6 Southeast Asia markets
This appointment was made in tandem with the company’s strategic focus on emerging markets. ... » More
Top and Latest articles
- Internal vs external: GOJEK on the benefits of an in-house agency
- KFC’s push to clean up after meals gets mixed reaction from Indonesians
- Adara appoints Rice Communications to handle APAC media duties
- Panasonic MY’s CNY spot divides netizens, some say ad ‘objectifies women’
- HKTB announces massive CNY 2019 celebration plans
- Tesla and AIA present STEM programme at Carnival
- TBWA\Malaysia hires Nazirah Ashari as strategy director
- Watsons MY tackles sibling rivalry with star-studded CNY spot
- Dentsu Aegis Network SG restructures media business, sees 2% jobs cuts
- Havas Group Singapore names PR and social lead
- How IRVINS’ PR statement won over consumer hearts despite lizard incident
- Huawei called out for tweeting using an iPhone (yet again)
- Former McD’s marketer Yvonne Low to head up marketing at OCBC
- Lazada Malaysia offers rental boyfriends this CNY
- Burger King SG joins netizens in trolling McDonald’s salted egg yolk fries
- McDonald’s Taiwan ad angers Chinese netizens
- Case study: How OCBC got 200,000 Singaporeans out of their homes
- ‘Hey Goliath, there is a new Dave in town’, says GOJEK in cheeky OOH ad
- After 11 years, McDonald’s rekindles partnership with Leo Burnett SG
- The art of trendjacking: Brands get in on the #10YearChallenge
News
KFC’s push to clean up after meals gets mixed reaction from Indonesians
Its new campaign urges consumers to clean up after themselves... » More
Adara appoints Rice Communications to handle APAC media duties
Rice Communications will undertake all media duties in Asia Pacific as Adara aims to expand its regional footprint... » More
Tesla and AIA present STEM programme at Carnival
The education programme aims to introduce the concept of “edutainment” to the event... » More
TBWA\Malaysia hires Nazirah Ashari as strategy director
Nazirah was previously the head of strategy at The Clan... » More
Watch
Fun facts behind Don Quijote’s Singapore flagship store [VIDEO]
Famously known as "Donki", the store's retail DNA revolves around convenience, discount and amusement... » More
[Video] What if coffee disappears?
Lavazza imagines this terrible (yet hilarious) scenario by sharing a quirky video... » More
Brands must demonstrate loyalty to customers, not the other way around [VIDEO]
"We believe in investing in our customers for the long-term because they will choose for themselves, the brands that are most loya.. » More
Marketing
Turkish Airlines signs sponsorship agreement with CNN for travel TV show
CARiNG Pharmacy posts RM129.35m in revenue due to ‘aggressive’ promotional campaign
Dagang NeXchange unveils halal platform in the Philippines
W Kuala Lumpur names director of sales and marketing
Brahim’s unveils plans to enter Indonesia and Thailand
Digital
Hong Leong Bank seeks to boost innovation with mentorship programme
OPPO embraces the diversity of Singapore through its OOH campaign
Volkswagen starts ignition on own online marketplace for cars
Twitter tackles bots, suspended 70 million accounts
Facebook makes a bigger push into sports, broadcasts Premier League in Asia
Advertising
Brahim’s unveils plans to enter Indonesia and Thailand
Maxis: Higher marketing costs contribute to slight decline of normalised EBITDA
Shake Shack and A&W: Jewel Changi’s secret weapons to lure in customers?
Children’s publication EYEYAH! secures Singapore distribution
Katharine Zhou named MD for Ipsos Singapore
Jobs
Events
Bigger and better: Agency of the Year and MARKies Malaysia turns 10 in 2019
The 2019 awards will take place in Kuala Lumpur, Malaysia, on 9 May and will celebrate the achievements of some of Malaysia’s most.. » More
MARKies 2019: Back for the third year with new categories
There is a revamped list of 29 categories across two segments. More here. .. » More