Analysis

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Indonesia's 2021 digital ad revenue to reach nearly half of total budgets

June 14, 2021

Indonesia's 2021 digital ad revenue to reach nearly half of total budgets

Analysis: Brands in SG beam pink with pride on social and retail

June 14, 2021

Analysis: Brands in SG beam pink with pride on social and retail

Search, video and social media drive APAC's ad spend in 2021

June 14, 2021

Search, video and social media drive APAC's ad spend in 2021

June 11, 2021

Publicis Groupe and dentsu among most loved firms globally in ranking dominated by brands

Analysis: Why HungryGoWhere's closure was an inevitable outcome

June 11, 2021

Analysis: Why HungryGoWhere's closure was an inevitable outcome

Analysis: Was Circles.Life right to stand by its Instagram post? PR pros debate

June 10, 2021

Analysis: Was Circles.Life right to stand by its Instagram post? PR pros debate

Why B2B marketers in Asia still struggle with ROI attribution and lead gen

June 10, 2021

Why B2B marketers in Asia still struggle with ROI attribution and lead gen

June 09, 2021

Study: Can your brand or agency provide what Hongkongers are looking for in employers?

Analysis: Where are ad dollars in Hong Kong coming from?

June 08, 2021

Analysis: Where are ad dollars in Hong Kong coming from?

Analysis: Will consumer trust erode if eCommerce platforms cannot rid counterfeits?

June 04, 2021

Analysis: Will consumer trust erode if eCommerce platforms cannot rid counterfeits?

Study: AR offers product transparency customers are willing to pay for

June 04, 2021

Study: AR offers product transparency customers are willing to pay for

Analysis: Nestlé’s transparency on unhealthy products a saving grace from PR crisis

June 02, 2021

Analysis: Nestlé’s transparency on unhealthy products a saving grace from PR crisis

Analysis: Tajuddin's PR gaffe: Crisis response is reflective of one's true intent

May 31, 2021

Analysis: Tajuddin's PR gaffe: Crisis response is reflective of one's true intent

Analysis: Is PA's apology enough to tide over the cultural PR storm after misuse of Malay wedding photos?

May 31, 2021

Analysis: Is PA's apology enough to tide over the cultural PR storm after misuse of…

Study: Consumers wouldn't care if 75% of brands disappeared today

May 31, 2021

Study: Consumers wouldn't care if 75% of brands disappeared today

Analysis: Should Prasarana's PR team have blocked Tajuddin from fronting the press conference?

May 28, 2021

Analysis: Should Prasarana's PR team have blocked Tajuddin from fronting the press conference?

CEOs, bosses and companies Gen Z wants to work for

May 27, 2021

CEOs, bosses and companies Gen Z wants to work for

Nearly a third of APAC firms favour revenue generation over fraud protection

May 27, 2021

Nearly a third of APAC firms favour revenue generation over fraud protection

Analysis: With its mega US$8.45bn acquisition of MGM, can Amazon nab prime spot in streaming wars?

May 27, 2021

Analysis: With its mega US$8.45bn acquisition of MGM, can Amazon nab prime spot in streaming…

Indomaret and Alfamart among top 50 fastest-growing retailers globally

May 25, 2021

Indomaret and Alfamart among top 50 fastest-growing retailers globally

Digital advertising worth US$153m spent across sites with anti-Asian hate speech content, finds Nielsen

May 20, 2021

Digital advertising worth US$153m spent across sites with anti-Asian hate speech content, finds Nielsen

Analysis: What Pull&Bear's FB gaming deal spells for fashion marketing's future

May 19, 2021

Analysis: What Pull&Bear's FB gaming deal spells for fashion marketing's future

Analysis: Hotel G under spotlight after PR gaffe for declining room to TTSH staff

May 14, 2021

Analysis: Hotel G under spotlight after PR gaffe for declining room to TTSH staff

PwC study: The pandemic's impact on social tensions, gender and ethnicity

May 11, 2021

PwC study: The pandemic's impact on social tensions, gender and ethnicity

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