"For Chan, to be an actress gives her the chance to speak up on issues that matter to her. She advocates for inclusivity and feminism, values at the heart of L'Oréal Paris."

"In China, we have stopped talking about cookies three to four years ago. Everything shifted to device IDs, persistent and deterministic data and the value of first-party data."

Mondelēz's new global content production and management model is said to offer a "more agile content model" that connects creativity, media and technology.