Asia's leading source of advertising, marketing & media news.
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Agencies
PHD names Eileen Ooi APAC CEO
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News
lululemon promotes wellbeing for everyone with new campaign
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News
Peroni cheers to a new creative chapter with a new global agency
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Analysis
'Companies need to ensure sustainable AI is more than just a bullet point'. What steps are needed?
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News
Study: 83% of APAC CEOs says Gen AI is a top business priority
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Can HYBE wash off the stain of NewJeans' damaging guerilla livestream?
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Weekly Roundup: Audi SG's new GM of marketing, Taylor Swift's savvy PR response and more
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Monks names SEA MD, bolsters regional leadership team
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Greenpeace subverts Dove's 'Toxic influence' ad with new film
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Better than revenge: Why Taylor Swift's statement on Trump AI-generated photos hits the PR mark
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Raffles Hotels' legendary butler brings luxury and glamour directly to guests in new campaign
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7UP sparks the mixologist in Gen Zs in new campaign
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Report: 5 Key trends that shape the next generation of influence
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Survey: 70% of APAC online shoppers prioritise sustainability in their purchases
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Artificial intelligence is here to stay. Should creatives start packing?
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Watsons upgrades stores to offer new and exciting experiences for customers in Asia
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Navigating the busy streets: The illusion of efficiency in the OOH industry
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Help shoppers squint less to buy more: Why brands need (much) better digital shelves
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Bruno Mars embroiled in social media drama post Taiwan concert
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Weekly Roundup: Audi SG's new GM of marketing, Taylor Swift's savvy PR response and more
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Greenpeace subverts Dove's 'Toxic influence' ad with new film
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Raffles Hotels' legendary butler brings luxury and glamour directly to guests in new campaign
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Why brands need to be acting more like a cult and less like a brand
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Why Asia’s retailers need to act now if they want to lead the retail media revolution
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Protecting ad spend and brand integrity in a misinformation age
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A chronically online creative’s very demure and mindful guide on riding cultural waves authentically
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#ExplainIt: HK adland creatives on the recent 'Happy Hong Kong' campaign
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#ExplainIt: HK marketers on how the industry can lure back top talent
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#ExplainIt: Ramadan campaign tricks to stand out from the sea of ads in Indonesia
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#ExplainIt: Malaysian agency leaders on the changes they want in motion this IWD