End-to-end brand enablement platform Anymind Group has launched AnyLogi, a logistics management platform for individuals and businesses who are looking to create or scale their direct-to-consumer (D2C) and eCommerce businesses.
The AnyLogi platform enables users to connect domestic and international eCommerce and logistics partners such as FedEx Express, Fuji Logitech, BoxMe, Keeppack, Otto, Boxful among others, and provides users with integrated management of product inventory, payment confirmation, warehousing, storage, shipping and delivery.
The newly launched AnyLogi platform provides individuals and businesses with a tool for a diverse range of inventory management and delivery needs, with a focus on real-time status updates, customisation of packaging materials and packaged items to match brand requirements, and cross-border eCommerce support.
Anymind Group added that the AnyLogi platform will subsequently also include functions for product and inventory management, warehouse management, and customer support and engagement.
Here are the functions that the platform will include:
According to the company, Asia has seen an incremental rise in eCommerce usage and D2C brands, along with increased demand for smaller batch deliveries and faster delivery times in recent years. To keep up with this evolution, Anymind Group said that businesses need to have a closer grasp of their logistical operations and logistics communication, as well as enhancing user experience through product packaging.
Anymind Group also intends to connect data from its various products and platforms, from business intelligence and cloud manufacturing to e-commerce enablement, marketing and logistics, to provide individuals and businesses with greater accessibility to data, connectivity and automation across key areas of business operations, enabling more accurate, optimised and smarter business decisions.
According to the company, the launch of AnyLogi is another step by AnyMind Group towards becoming an end-to-end brand enabler, with products and platforms that form the business infrastructure for the digital economy.
Kosuke Sogo, CEO and co-founder of AnyMind Group said that by tapping on its strengths in product development and its scale across Asia, Anymind Group is looking to expand the value that it can provide to influencers, businesses, marketers and publishers across the region. “We are also looking at further innovations in this space such as implementing functionality to drive automated manufacturing of products whenever an item is running low on inventory, by leveraging on connections between our various platforms,” Sogo added.
This follows Anymind Group’s recent launch of new features on its publisher platform AnyManager last month, which aimed to help mobile and web publishers to tap into the continued growth of mobile usage. Anymind Group also underwent restructuring by partnering with multi-channel network UUUM and acquiring marketing firm ENGAWA in March and January this year respectively. The company also launched an eCommerce platform, AnyShop, last year in October.
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