VaynerMedia APAC hires Marc Langenfeld as head of media

VaynerMedia has appointed Marc Langenfeld as head of media for Asia Pacific. Langenfeld will serve as a strategic partner to clients, and help further build the agency’s integrated services. 

Langenfeld begins his role with immediate effect reporting to VaynerMedia APAC managing director, Tim Lindley. Langenfeld has over 12-years experience in the APAC region, and most recently, he was the APEX regional lead at Publicis Media APAC and has worked with Dentsu and Carat in various regional capacities. 

“When we met Langenfeld we knew we'd stumbled across a rare talent. His strategic thinking is second to none, and he partners that with deep technical expertise and an empathetic leadership quality that just makes you want to follow him and learn from him. Our integrated approach is key to driving relevance at scale, and with Marc leading the media charge I have no doubt that our growth and impact in the region will continue to thrive,” said Lindley. 

“I was immediately drawn to VaynerMedia's operating model, a truly integrated solution across creative, media, strategy and analytics,” said Langenfeld. “I cannot wait to work with the incredible clients and talent already at VaynerMedia and continue to build upon the growth of the media practice in APAC.”

Langenfeld joins a rapidly expanding team of 250 that has helped VaynerMedia become a key industry player within three-years of its launch in the region. Earlier in April, VaynerMedia APAC also strengthened its creative capabilities with several new hires reporting to VaynerMedia APAC managing partner and head of creative VJ Anand.

“As an integrated creative and media agency, VaynerMedia has a very unique approach to creativity. As we continue to grow in more markets, it is important to find creative leaders who are social natives, creatives who know the platforms of today and are willing to allow ideas to come from anywhere in order to create compelling content,” said Anand. Meanwhile, VaynerMedia Singapore was also named MARKETING-INTERACTIVE's Gold winners for the Independent Agency of the Year 2021.

Related articles:
Tinder appoints VaynerMedia to handle global media duties
VaynerMedia APAC elevates VJ Anand to managing partner
vivo dials up 8 market regional creative campaign with VaynerMedia