Ogilvy Group HK reshuffles leadership with new appointments

The Ogilvy Group Hong Kong has promoted Duffy Lau (pictured middle) to chief executive officer, effective immediately, underscoring the group’s commitment to building leadership for its two strong agency brands, Ogilvy and Grey.

Lau, previously managing director of Grey Hong Kong, will oversee people, clients and growth across The Ogilvy Group Hong Kong, with a focus on accelerating the development of both brands and deepening collaboration across the Group.

The group also appointed Sarah-Leith Izzard (pictured left), the current executive creative director of Ogilvy APAC, as chief creative officer of The Ogilvy Group Hong Kong, where she will lead the group’s creative vision and help raise the standard of work across both agency brands. Connie Ho (pictured right), chief strategy officer of Ogilvy Hong Kong, has been appointed as chief strategy officer of The Ogilvy Group Hong Kong, strengthening the group’s strategic capability and integrated client offering.

In these critical leadership roles, all three will be responsible for the group’s agency brands in Hong Kong, which include Ogilvy and Grey. While each brand will remain distinct and continue to serve its respective clients independently, Lau, Ho and Izzard will work closely with leaders across both agency brands to leverage their collective strengths and diverse capabilities, delivering exceptional value for clients.

Jason Fashade will lead Ogilvy Advertising Hong Kong as managing director, with responsibility for the agency’s client portfolio. Clara Shek will remain president of Ogilvy PR Hong Kong, driving the client agenda. Fashade and Shek will be part of the core Hong Kong group management team.

As Grey is now part of The Ogilvy Group, the agency has established a management structure that reflects this alignment. This new leadership structure for The Ogilvy Group Hong Kong is built largely on internal promotions and expanded operational roles across both brands, enabling closer collaboration, shared strengths, and greater value for clients, while preserving each brand’s distinct identity and independent client service.

Chris Reitermann, CEO of Ogilvy Asia Pacific & Greater China and president of WPP Greater China said: “In Hong Kong, Ogilvy and Grey are both powerful brands with strong momentum. We will continue to grow and develop each one, while working more closely across the Group to deliver the full strength of our capabilities to clients.”

Lau said: “It’s a privilege to step into this position. I look forward to working with our teams across Ogilvy and Grey to build on a strong and solid creative powerhouse, unlock new opportunities and ensure we continue delivering outstanding work for our clients.”

The appointments follow WPP’s decision last May to move creative agency Grey under Ogilvy, shifting its reporting line from AKQA Group. According to internal memos obtained by MARKETING-INTERACTIVE, the move aimed to strengthen collaboration and unlock growth opportunities across the WPP network. Grey’s realignment with Ogilvy reflects its creative resurgence and profitable growth trajectory, while AKQA continues to expand its innovation, design and technology offerings.

WPP is also reportedly consolidating its three main creative networks—Ogilvy, VML and AKQA—under a new umbrella, WPP Creative, while retaining each agency’s independent operations, according to the Financial Times. The restructuring is intended to simplify WPP’s offering and provide more integrated services to clients. WPP Creative will sit alongside WPP Production, the group’s newly created integrated media and production division.

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