Boy William, Nicky Tirta join Gushcloud's global creator venture programme

Gushcloud Indonesia has officially welcomed two of Indonesia’s most recognisable names in entertainment - Boy William and Nicky Tirta - into its creator venture programme (CVP), marking a new chapter in the company’s mission to empower creators through global-scale support and investment.

Initiated by Gushcloud International, the CVP aims to provide creators with not only funding and management but also the infrastructure and opportunities to scale their influence internationally. Through the programme, creators gain access to global mentorship, cross-border collaborations, and brand development tools designed to help them build sustainable careers beyond traditional content creation.

“The addition of Boy William and Nicky Tirta marks a significant milestone for Gushcloud Indonesia. They are not only influential public figures but also multitalented creators with a forward-looking vision. Through the creator venture programme, we aim to support them in building creative works and IPs that are locally relevant while also competing on a global stage,” said Henry Pfisterer, country director of Gushcloud Indonesia.

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For Boy William, the collaboration represents a step towards scaling creative ambitions. “I believe the creator industry is growing rapidly, and Gushcloud is the right partner to help bring my big ideas to life. I hope this collaboration will deliver creative projects that not only entertain but also inspire many people,” he said.

Nicky Tirta shared similar optimism. “I decided to join Gushcloud because they already have a strong and trusted name in Indonesia. As a creator, I often face limitations in time and energy, which makes it hard to handle marketing and branding. With Gushcloud, I now have a partner who can help balance those aspects for me,” he added.

According to Fasty Nabila, head of talent at Gushcloud Indonesia, the programme was built to create an ecosystem where both creators and the company grow together. “We also welcome other creators who share the same vision and wish to grow together through this programme,” she said.

By bringing on board talents such as Boy William and Nicky Tirta, Gushcloud Indonesia reinforces its commitment to building a sustainable and globally competitive creator landscape - one that not only highlights local creativity but also positions Indonesian talents for international recognition.

Gushcloud International is a global AI-powered creator management and licensing company that partners with creators on representation, brand strategy, marketing, media production, and IP development across content, media, and events. The company operates in 13 markets worldwide, including Australia, Greater China, Southeast Asia, Japan, Korea, the UAE, the US, and France.

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