7-Eleven and Hong Kong's own plant-based lifestyle platform Green Monday are teaming up to make convenience a little more healthy.
The two brands have partnered to launch new OmniEats products in both 7-Eleven stores and outlets of Green Common, Green Monday's plant based grocery shop and cafe.
The offerings include ready-meals-to-go and classic dim sum dishes, bringing brand new reimagined "cha chaan teng" classics like spaghetti in black pepper sauce and rice vermicelli with sesame in teriyaki sauce served with popular meat alternative OmniPork. Plant-based OmniEat Siu Mai and OmniEat Crystal Dumplings are also available, bringing brand new and health-conscious items to over 700 stores, The partnership will also make 30 different plant based snacks and other items available 150 stores.
As an added incentive, members of the yuu rewards programme are eligible to earn 3x yuu points on the purchase of any OmniEat ready meals at 7-Eleven.
"More and more people are adopting a vegetarian lifestyle but finding tasty plant-based food conveniently and around the clock can still be a challenge. Our extensive store network and the fact we’re open 24 hours enables us to meet our customers’ needs and offer them plant-based options anytime, anywhere," said Alex Liu, managing director of 7-Eleven Hong Kong and Macau.
"We hope that the range, available at 7-Elevens citywide, enables busy Hongkongers to lead a green lifestyle conveniently, anytime and anywhere," added David Yeung, founder of Green Monday.
McDonald's HK rolls out plant-based luncheon meat items, featuring Karena Lam in TVCs