Y&R Singapore beefs up strategy team

Y&R Singapore has appointed Yousuf Rangoonwala as director of strategy. The role is a newly created one.

Rangoonwala (pictured) has over 10 years in advertising, seven of which he worked as a strategist across agencies such as BBH, W+K and McCann in India and Indonesia. He has also worked on brands such as Axe, Nescafe, Nokia, Activia, Danone, Powerade and Acer in his career.

Melvin Kuek said, “I am delighted to welcome Rangoonwala into our family. We’ve had a quiet yet steady start to the year and ramping up our strategic planning function is just the start point of interesting and exciting things to come at Y&R Singapore.”