Marketing

Toggle

Article

Tune Talk CEO Jason Lo fronts web series in partnership with One Championship

One Championship has renewed its contract with mobile prepaid service provider in Malaysia, Tune Talk. Both companies have been closely working together since 2012 and with the new round of partnership, One Championship and Tune Talk will be launching a 24-episode original web series.

Featuring Tune Talk CEO Jason Lo himself and the One Ring Girls, Lo and company will be touring around the iconic capital of Kuala Lumpur to explore the city’s interesting and unique sites as well as sampling Malaysia’s world-class cuisine.

Victor Cui, CEO of ONE Championship, said: “I’m thrilled to be working with Tune Talk and the Air Asia family as our extended partnership signifies another monumental moment for the sport of mixed martial arts and One Championship. As a lead up to the biggest mixed martial arts event in Malaysian history on 10 February, One Championship and Tune Talk will roll out a massive campaign across all media platforms throughout the country.”

According to the company, Tune Talk has played a pivotal role in One Championship’s rise to prominence in Malaysia and other parts of Asia, using its innovative content that brought world-class mixed martial arts action to loyal fans.

Jason Lo, CEO of Tune Talk,  stated: “The relationship established between Tune Talk and One Championship five years ago was the catalyst that changed the whole mixed martial arts ecosystem in the region. Numerous historical achievements have been attained as a result of this synergistic bond. Tune Talk is proud to once again extend this partnership which will greatly bring unparalleled growth to the sport as well as for both brands.”

He added: “Through the Malaysian Invasion Mixed Martial Arts (MIMMA), Tune Talk will work closely with One Championship to discover more world-class mixed martial arts athletes, to add to the already impressive line-up of MIMMA Champions fighting for Asia’s premier MMA organization, such as Keanu Subba, Mohd Aiman and Agilan Thani.”

 

Read More News

Trending

Leave a Reply

You must be logged in to post a comment.