Globe's 'EverydAI Stories' spotlights how young Filipinos are putting AI to work
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Globe Prepaid is spotlighting how young Filipinos are integrating artificial intelligence into their daily lives through a new campaign, "EverydAI Stories", as the telecommunications brand seeks to promote responsible AI adoption while expanding access to AI-powered tools.
The campaign centres on a series of short videos featuring students and young creators who use AI to support their studies, careers and entrepreneurial pursuits. By focusing on real-life experiences rather than the technology itself, Globe aims to position AI as a practical tool that can help users improve productivity, creativity and self-development.
Among those featured is fresh graduate Russco Jarviña, who uses AI tools to create stronger resumes and streamline job applications as he searches for career opportunities. Student entrepreneur Ysa Buenaventura shares how AI helps her balance academic responsibilities while supporting her growing business through the creation of marketing and branding materials. Meanwhile, student creator Gift Boiser demonstrates how AI can assist with learning and content creation by helping develop study and teaching materials.
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The campaign supports the launch of Go+99 PLUS AI, a prepaid offer that bundles mobile connectivity with access to AI-powered tools, reflecting Globe's efforts to make artificial intelligence more accessible to younger consumers.
As AI becomes increasingly embedded in education, work and creative expression, Globe Prepaid is expanding its Go+ portfolio to align with the evolving digital habits of Gen Z and Gen Alpha users.
"Today's generation is already using AI in practical and meaningful ways, from school requirements and creative projects to small businesses and job applications," said Givielle Florida, senior director for Globe Prepaid. "With Go+ PLUS AI, we want to make these tools more available and relevant to the everyday experiences of young Filipinos while encouraging responsible and purposeful AI use."
Through Go+ PLUS AI, subscribers can access Canva AI via Globe's GoSHARE and GoLEARN content freebies. The tools allow users to generate visuals, draft copy and automate creative tasks through simple prompts, making content creation more accessible for students, aspiring creators and entrepreneurs.
The package also includes a complimentary 45-day Canva Pro trial, providing access to premium features such as AI-powered design tools, Magic Resize, a one-click background remover and an expanded library of templates and creative assets.
Go+99 PLUS AI includes 8GB of data for all sites, 4GB of free 5G data, 8GB for GoSHARE or GoLEARN apps with Canva AI access, unlimited texts to all networks and a free Canva voucher, valid for seven days. Globe has also introduced additional variants, including Go+109, Go+129, Go+149, Go+179, Go+250 and Go+400, catering to different usage needs.
The initiative forms part of Globe's broader strategy to position AI as an everyday enabler rather than a specialised technology, helping young Filipinos learn, create and pursue opportunities more effectively.
Florida added that Globe plans to roll out more AI-powered experiences and app integrations in the future as it continues working to make AI more accessible and useful for subscribers.
Step into PR Asia Philippines 2026 on 9 September in Manila, where communications leaders will unpack the realities of trust, nationalism, misinformation, and polarisation shaping the country’s evolving narrative landscape.
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