Flare Communications has won two new retainer accounts from Tatcha and Nu Skin Hong Kong and Macau.
Tatcha is a celebration of classical Japanese beauty culture with three beauty counters in Hong Kong. Through the partnership with Flare Communications, Tatcha aims to build local brand awareness, strengthen the presence of hero products and cultivate the brand's community. The agency said with extensive experience and insights in the beauty market coupled with a locally exclusive AI-driven influencer marketing analytic tool, it offers innovative strategic counsel on integrated communications and public relations campaigns, together with enhancing brand experience for consumers.
On the other hand, Flare Communications will spearhead its organic media outreach and creative duties for Nu Skin Hong Kong and Macau, driving substantial positive brand sentiment and interest. Meanwhile, Flare Communications will help Nu Skin step up its brand position as an innovative beauty brand powered by its technology and celebrate the brand’s upcoming 30th anniversary.