Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

Bloomberg TV Malaysia and Astro tipped to part ways

share on

According to a recent article on The Star, Astro Malaysia Holdings and Bloomberg TV Malaysia (BTVM) are said to be parting ways.This will result in the ceasing of programmes from Astro’s Channel 519. Astro is said to have stopped  broadcasting BTVM’s programmes since the beginning of July. Its two regular programmes were Moving Malaysia and Dashboard is tipped to be replaced by other Bloomberg TV programmes.The Star article also states that the two had several ongoing issues and Astro sent out an internal memo to staff stating that BTVM will no longer air on its platforms.A+M has reached out to both Bloomberg and Astro for a comment. Both were unable to comment at the time of writing.Meanwhile, A+M understand Kenneth Lee, CMO of Bloomberg also left the company recently along with sales manager Cheryl Boo and COO Alain Roger Poirier.Bloomberg TV was launched in Malaysia in 2013 in a partnership with former Malaysian minister and founder of ntv7, Dato’ Sri Mohd Effendi Norwawi’s Encorp Group. The channel took off in the market in 2014. Media industry veteran Michael Chan was named CEO of Bloomberg TV Malaysia to head the new channel.

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window