Marketing

Toggle

Article

YouTube Malaysia ads award show returns to celebrate Malaysian creatives

This post is brought to you by YouTube Malaysia.

Malaysia’s most outstanding winning creatives that have graced YouTube over the past 12 months will be celebrated at the second “YouTube Malaysia Ads Awards” set to take place on Friday, 8 December, 2017.

The gala awards night will wrap up a week-long celebration of all things related to the popular video platform. The by-invitation-only “YouTube Week Malaysia 2017” will also be held at APW Bangsar, from 5 to 7 December.

Both YouTube Malaysia Ads Awards and YouTube Week Malaysia are being held for the second time this year to award and celebrate the brands, content, and the many talented creators that make YouTube a daily destination for entertainment, information and education for Malaysians.

YouTube Malaysia is excited to announce the jury of the 2017 YouTube Malaysia Ads Awards. Here they are, in alphabetical order:

1. Ahmad Izham Omar, chief executive officer of Primeworks Studio
2. Arved Nikolaus Von Zur Muehlen, chief commercial officer, Malaysia Airlines
3. Eugene Chan, director of communications and marketing excellence for Nestle Malaysia
4. Fred Chong, chief executive officer, WebTVAsia
5. Gigi Lee, chief creative officer, TBWA Group Malaysia.

Before the closing date for the award entries earlier this month, over 1100 entries have been received from more than 160 brands competing in the following 10 ads award categories:

1. YouTube Malaysia Ad of the Year 2017
2. Finance
3. Retail and restaurants
4. Travel
5. Consumer packaged goods
6. Tech and telco
7. Best multi-video campaign
8. Best 5 second intro
9. Best long form ad
10. Best bumper ad

“Great content always gets a great audience. ​YouTube​ continues to be a great platform for content ​creators and​ brands ​to flourish on today’s most influential video and social platform. It welcomes the new and experimental and being able to engage directly with the audience creates a virtuous cycle of watching, sharing and shaping,” said Sajith Sivanandan, managing director of Google Malaysia, Vietnam, Philippines and new emerging markets.

With two out of three Malaysians today owning smartphones, more and more people are now watching their favorite YouTube content while on the move. In fact, 65% of Malaysians prefer to watch YouTube content on their smartphones and tablets; and that number is only going up.

For more information on YouTube Week Malaysia and the YouTube Malaysia Ads Awards, visit g.co/myyoutubeweek

you tube

Read More News

in Malaysia by

Tuning in to a new frequency

Digital can help spur the growth of radio and give radio stations more personality, if the older platform can find the right way t..

in Hong Kong by

SCMP launches weekend guide

South China Morning Post launches 48 Hours, a complimentary supplement targeted at professionals and party-goers...

Trending