Region:Singapore

PR Asia 2025 Singapore

marketing interactive

Camillia Dass

Deputy Editor - Southeast Asia

articles

Opinions

How 'celebrity water' FIJI Water stays relevant while retaining its pure image

MARKETING-INTERACTIVE sat down with Wai Mei Lee, vice president of international, FIJI Water to find out more about the strategies that have allowed it to thrive while addressing challenges such as sustainability and public perception.
- 02 January 2025
- • Camillia Dass
News

Sam Way steps down as VP of digital acceleration at The Coca-Cola Company

Way was most recently the company's vice president of the digital acceleration office at Coca-Cola's ASEAN and South Pacific operating units.
- 12 December 2024
- • Camillia Dass
News

Bumble takes over Uncle Chieng’s ice cream cart to connect singles over dessert

The Bumble ice cream cart aims to bring together like-minded individuals, offering singles a space to find out more about Bumble’s Dating Trends 2025 as they connect over a sweet treat.
- 12 December 2024
- • Camillia Dass

Mob-Ex Awards 2025

Marketing Masterclass Series

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.