The JET8 Foundation, in partnership with WWF, has launched the JET8-powered app, WWF Selfies. Consumers and WWF supporters in Singapore, Indonesia, Philippines, Vietnam, Thailand, and Malaysia will be able to download the WWF Selfies app, giving them access to exclusive WWF stickers and frames and the opportunity to earn JETS for their social influence.
WWF Selfies enables users to add WWF-branded stickers and frames to their posts. For every in-app like, comment, and share, users earn JET8’s in-app social currency, JETS – which can be used to make a monetary donation directly to WWF via http://wwf.panda.org/.
WWF International, director, digital engagement, Sid Das, said of the partnership: “WWF sets the absolute benchmark for building a global community of passionate supporters, having raised awareness around conservation issues since 1961. For WWF, decentralised technology presents a new platform to connect, communicate, and advocate for the pressing environmental challenges facing our world today. By engaging a global audience with our very own JET8-powered decentralised engagement network, we can achieve our aims of educating and inspiring people around conservation like never before.”
JET8 foundation director, Victor Zabrockis said: “Our aim at the JET8 Foundation is to enable crucial organisations like WWF to succeed in the digital age. Through building global mobile communities using our decentralised social media app, WWF will be able to educate and influence more people, businesses, and governments than ever. We are so proud that our technology is being used by leading organisations dedicated to making the world a better place – it’s exactly what we intended.”