Will LB go home with the blue cube again?

It’s four days away from one of Advertising + Marketing’s fourth annual Agency of the Year. Held at KL Hilton this Friday night, the event will gather together some of the biggest names in the advertising industry in Kuala Lumpur.

Last year, Arc Worldwide/Leo Burnett took home the coveted Overall Agency of The Year awards, after having picked up a total of three Golds and a Silver award. Will they be able to hang on to the same position this year? Only time will tell.

We were also introduced to a few new agencies last year, who took home a few cubes. Ova – A Spiral Effect made a sterling debut at the awards winning Gold and Local Hero for the Brand Consultancy of the Year category.

The category saw another new entrant Sambal Lab bringing home Bronze, while Mercatus+ took the Silver.

Event Marketing Agency of the Year also saw new entrant In2 Marketing clinching Gold and Local Hero, while Jiggee finally took home Silver, and Bronze went to Spanner Works The Events Company.

Here’s a quick recap of last year’s winners.


Creative Agency of The Year

Gold                 : Publicis Communications Malaysia

Silver               : Leo Burnett Malaysia

Bronze             : TBWATEQUILA Kuala Lumpur

Local Hero     : Arachnid


Media Agency of The Year

Gold                : MindShare

Silver               : OMD

Bronze             : UM

Local Hero     : K Gic Advertising


Digital Agency of The Year

Gold                : Arc Worldwide Malaysia

Silver              : Integricity

Bronze            : TBWATEQUILA Kuala Lumpur

Local Hero    : Integricity


Event Marketing Agency of The Year

Gold                 : In2 Marketing

Silver               : Jiggee

Bronze             : Spanner Works The Events Company

Local Hero     : In2 Marketing

Direct Marketing Agency of The Year

Gold                 : Arc Worldwide CRM Malaysia

Silver               : TBWATEQUILA Kuala Lumpur

Bronze             : Brandthink Malaysia

Local Hero     : Brandthink Malaysia


Brand Consultancy of The Year

Gold                : Ova – a Spiral Effect

Silver               : Mercatus+ Malaysia

Bronze             : Sambal Lab

Local Hero     : Ova – a Spiral Effect


Market Research Agency of The Year

Gold                : Ipsos

Silver               : Acorn Marketing & Research Consultants

Bronze             : Dynamic Search

Local Hero     : Dynamic Search


Public Relations Agency of The Year

Gold                : Arc Worldwide/Leo Burnett Malaysia

Silver               : Text 100 Malaysia

Bronze             : Brandthink Malaysia

Go Communications Sdn Bhd

Local Hero     : Brandthink Malaysia

Go Communications Sdn Bhd


For this year’s AOTY and MARKies finalists, click here. We will also be bringing you judges’ predictions as we count down the days to Friday.

In the meantime, tell us how excited you are on our Facebook and Twitter official page by using the official #AOTY13.


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