Wacom Singapore has brought on board Hakuhodo Singapore as its creative agency partner. Following the collaboration, the Wacom aims to consolidate communications of all markets for a more holistic messaging. This includes markets in Singapore, Malaysia, Indonesia, Vietnam, Thailand and the Philippines.
The move follows Wacom Singapore's increasing need for a creative partner to solidify its brand identity on social media as it grows its presence across the region. According to the press statement, Hakuhodo Singapore's expertise in digital content management and strategy development had fitted the bill.
Adriel Chan, manager Geo marketing (Southeast Asia) of Wacom Singapore added that Hakuhodo Singapore's core values and philosophies are strongly in line with its own, which brings a key advantage when it comes to designing an effective online campaign.
"As an agency which truly understands what it means to captivate a digital audience, we are confident that Hakuhodo Singapore can effectively establish and maintain an online relationship with budding creatives and experienced ones alike," he added.
Marketing has reached out to Hakuhodo Singapore for additional details.