Viacom International Media Networks has launched three channels in Hong Kong under a deal with TVBâ€™s pay-TV network, TVB Network Vision.
The three channels, MTV China, Nickelodeon and Nick Jr, began broadcasting on 1 November and represent an expansion for both Viacom and TVB Network Vision, which is hoping to expand its own platform.
Indra Suharjono, VIMN Asiaâ€™s executive vice president and managing director, said he was delighted to see the expansion of its brands in Hong Kong, particularly Nick Jr, which he said would help fill a gap in preschoolersâ€™ programming.
Earlier this year TVB rebranded its pay-TV offering from TVB Pay Vision to TVB Network Vision, switching to an optical fibre network to accommodate more channels and offer high definition broadcast and video-on-demand services.
TVB Network Vision CEO Felix To said the addition of these channels demonstrates a commitment to deliver the best entertainment and education to subscribers.
â€śWe at TVB Network Vision are very excited to bring VIMNâ€™s high quality programming services to TVB Network Visionâ€™s subscribers on our new fibre-optic distributed platform.â€ť