Media Prima Television Networks-owned OTT platform, Tonton, has brought on board its streaming service platform, HITS, an entertainment channel which is accessed by eight million homes in Asia. HITS is owned and operated by branded entertainment company Rewind Networks.
The company ratings successes in Singapore, Malaysia, Indonesia, The Philippines and other markets, as stated in a press release, highlights that that shows such as That â70s Show, The Nanny, Golden Girls, Cheers, MacGyver, Diffârent Strokes, AirWolf, The A- Team, The X-Files and Greyâs Anatomy, resonates with viewers in the region.
Airin Zainul, director of tonton and intellectual property, licensing and merchandising said, âThis is in line with our strategy in providing the best of local content and having the best shows from Hollywood for all Malaysians to enjoy.â
Avi Himatsingani, CEO of Rewind Networks, said, âWe are happy that tontonâs VIP subscribers will now have constantÂ access to theÂ curated service that has viewers across the region.â
Currently, HITSâ other OTT offerings include its catch up on-demand service, HITS Replay, as well as streaming on the HITS app accessible via iOS and Android to pay-TV subscribers.