The fever for superhero movies has been heating up in recent years, naturally making it a popular theme for many brands.
One recent example is Chinese lender Ping An Puhui, a subsidiary under Ping An Insurance Group, which has turned to super human themes to promote its unsecured personal loan service.
The firm has launched a video featuring four superheroes who highlight the four advantages of its one-stop personal loan service: intelligent, personalised, fast and simple.
The video follows an online branded song which came out last year.
Brand: Ping An Puhui
Agency: MRM//McCann Shanghai