Sports organiser D1 Racing allegedly uses DJ Jade Rasif's images in FB promo without consent

Drone racing and sports company D1 Racing is in hot water not just for the police reports being filed against the company, but also for allegedly using images of local DJ and local celebrity Jade Rasif without her consent.

The party, which was due to take place on Siloso Beach, was set to feature famous DJs such as Rasif alongside Rave Republic and Simon Patterson. However, it was reported by The Straits Times that Rasif only found out about her involvement via D1 Racing’s Facebook advertisement. She then asked the organisers for payment and confirmation that it had all the necessary documents and licences for the event. Rasif also reportedly asked D1 Racing to stop using her images in their advertisements until she received her deposit.

However, upon finding inaccuracies in D1 Racing’s contract, Rasif allegedly pulled out. This then led to organiser D1 Racing e-mailing ticket holders to say that the party would be cancelled because Rasif and her replacement, Amber Na, could not perform that night.

MARKETING-INTERACTIVE has reached out to Rasif for confirmation.

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In the email, as reported by The Straits Times, D1 Racing also gave guests a redemption code to claim a free ticket to a party for the following year while it “explored the possibility of a refund”. 

However, when certain ticket holders reached out to the organiser for a refund, saying they did not wish to attend the event in 2023, they were met with silence.

Meanwhile, in a statement to MARKETING-INTERACTIVE an SDC spokesperson said that since the abrupt cancellation of the event, it asked D1 Racing to inform all ticketholders of the cancellation as the organisers “were solely responsible for all marketing, ticket sales and execution of the event”. The spokesperson added that it was sorry to hear of the inconvenience that the affected guests may have experienced for this third-party event.

In October 2022, SDC was approached by D1 Racing to book a space at Siloso Beach for its own event, a night drone race ending with a New Year’s Eve Party on 31 December 2022.

D1 Racing did not respond to MARKETING-INTERACTIVE’s queries at the time of writing.

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