Sony Pictures Television (SPT) Networks, Asia has signed a multi-year agreement with FremantleMedia International and Syco Entertainment for the rights to Asia’s Got Talent, a series which first premiered on Sony’s AXN channel in 2015.
The agreement forms part of SPT Networks’ long term strategy to build on its pipeline of successful original productions. The move follows the conclusion of The Amazing Race Asia Season 5.
Asia’s Got Talent will return to AXN this year, featuring acts from AXN’s 20 broadcast territories across Asia. Auditions will be held in various cities throughout Asia in the coming months with the premiere of Asia’s Got Talent Season 2 slated for the second half of the year.
“This year, we’ll be expanding our slate to feature an AXN programming line-up that’s even more locally relevant with a bigger focus on social media engagement,” Virginia Lim, senior vice president and head of content, production and marketing, Sony Pictures Television Networks, Asia, said.
"Asia's Got Talent season one was one of the most successful talent shows to have aired in the region. It has become the benchmark for talent shows in the pan-regional space. We are thrilled to have secured this multi-year partnership with Sony Pictures Television Networks, Asia and are confident that the new seasons will be tremendously successful,” Ganesh Rajaram, general manager/EVP, FremantleMedia International, Asia said.
“With the Got Talent franchise now reaching over 70 commissions across the world we are extremely pleased to see Got Talent back on air on AXN in 2017 as part of this multi-year agreement,” George Levendis, head of international at Syco Entertainment, said.
According to SPT, season one of Asia’s Got Talent set new ratings records for AXN’s English general entertainment (GE) genre during its run, taking AXN to the number one spot in its timeslot among all regional pay-TV channels collectively across Southeast Asia and Taiwan.
Meanwhile in Malaysia, Asia’s Got Talent was the highest rated entertainment series on English language channels on Astro in the past two years.