Natalie Vander Vorst has joined Saatchi & Saatchi Singapore as its regional director, leading the Mead Johnson account, replacing Jonathan Holbert, who previously led the account. Holbert left last year. Meanwhile Vander Vorst will oversee brand development and business growth for the client.
For the last several years, Vander Vorst has been based in Singapore, working on regional and local integrated campaigns for Huggies, Kotex, Tang, Cadbury, Coca-Cola, Dove and Lady’s Choice, as well as leading the Unilever Food Solutions Dressings & Spreads business globally.
Her previous role at Ogilvy & Mather involved new business development and leading integrated campaigns for a portfolio of clients including Philips, Mondelēz, Kimberly Clark and Unilever.
“Having someone as experienced as Natalie as part of our team will strengthen the work we do for our client and also improve our account management capability,” said Paul Roebuck, CEO of Saatchi & Saatchi Malaysia and Singapore.