Saatchi & Saatchi continues to grow its creative capabilities in South China with the appointment of Kevin Chiu as group creative director of South China, reporting to Carol Lam, chief creative officer and managing partner of Saatchi & Saatchi South China.
The announcement comes after Paul Ho’s appointment in early July.
Kevin Chiu comes on board as group creative director of South China, applying his sharp digital creative acumen to the agency's clients, including Pampers, Head & Shoulders, Swire Properties and Mead Johnson etc.
Having honed his digital skills in the industry for over 15 years, Kevin not only has a flair for digital creative, but is also adept at providing clients with fully integrated creative solutions. Prior to joining Saatchi & Saatchi, he worked at DDB's Hong Kong and Shanghai offices.
His client portfolio includes Volkswagen, McDonald’s, Unilever, Hershey’s, Qoros, Coca Cola, Pepsi, Johnson & Johnson, Microsoft, Philips, Disneyland and more.
"The clients we serve are the most influential, both domestically and internationally, so our demands for creative performance are extremely high to match our clients' incredible potential, and we always try our best to provide clients with the most cutting-edge and effective creative services," said Carol.
"Following the organizational restructuring and accumulation of talent in South China over recent years, our creative team has really gone beyond offering traditional creative services, blossoming into a team that provides truly integrated branding, digital and shopper marketing creative services.
"Kevin and Paul are spurring us on to keep moving forward and continuously improve our professional creative services.” she added.