Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

Red FM rides with Prasarana

share on

Marie France Bodyline appoints spokespersonSlimming powerhouse Marie France Bodyline has appointed Hong Kong TVB Artiste, Angela Tong as its latest celebrity spokesperson for Hong Kong, Malaysia and Singapore. Tong regained her figure after the birth of her first child and she's happy to be a living proof of the treatments.Red FM collaborates with PrasaranaRed FM has partnered Syarikat Prasarana Negara (Prasarana) to launch a train themed Kamilah Malaysia, which demonstrates the country's unity in diversity. The campaign was initially launched in May and caught the attention of Prasarana, who is constantly on the look out to create a meaningful train ride for passengers. "People get in and out of our trains daily and we saw an opportunity to convey a message to increase patriotism," said Haji Khairani Mohamed, CEO of Rapid Rail and group director rail division of Prasarana. The Kamilah Malaysia train is available from 2 September and will be around for the next six months.Malaysians' education outlookMalaysians are most optimistic towards education sector, according to a study conducted to understand consumers' outlook on various sectors, including education. The MasterCard Consumer Purchasing Priorities survey said Malaysians continue to demonstrate a positive outlook on the Malaysian education system and feel very confident in placing Malaysia as their preferred choice of destination for their children.

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window