Ratcliffe takes over Irvine at Publicis

Malaysia - Publicis Malaysia has appointed Ken Ratcliffe (pictured) as its new executive creative director, replacing Richard Irvine, who has joined McCann Worldgroup Malaysia.Joining at the end of February, Ratcliffe will take the creative lead for all brands under the agency, which include Nestle's Nescafe and Maggi, Citibank, 100Plus, L'Oreal Garnier and many others.He will also work closely with the Malaysian management team and will report directly to Dean Bramham, Publicis CEO, Southeast Asia.For Ratcliffe, the move marks a return to the network where he previously spent six years at Publicis New York as creative director."I have known and worked with Irvine for many years and we really appreciate the impact he has had on the Malaysian agency and we wish him well on his new career move," said Bramham.