Publicis gets regional digital lead

Publicis has appointed ex-engagement director of Possible Worldwide Sandeep Padubidri as its regional digital business lead.

Padubidri (pictured) will be based in Singapore and report directly to regional chief executive Dean Bramham. He begins in his role on 25 February.

Bramham confirmed the appointment to Marketing.

Previously the engagement director at Possible Worldwide, Padubidri led the agency's clients such as the Standard Chartered Bank account, SAP, Mastercard, Dell and more.

He has been with the agency since 2007, before Blue Interactive was merged with several other agencies to form Possible Worldwide.

Possible could not be reached at the time of publishing on Padubidri's replacement.