Proximity Singapore has appointed Jen Faucon to the role of regional business director.
Faucon (pictured) will head up the Visa account across Asia, Central Europe, Middle East and Africa region.
She joins BBDO from MRM Worldwide, where she was managing director of the Dubai office, responsible for launching eCommerce websites and mobile marketing platforms for clients such General Motors, Tejari and Rakbank.
She has more than two decades of experience working internationally with clients such as MasterCard, Nestle, ExxonMobil, UPS and L’Oreal.
She will be reporting to Jean-Paul Burge, president of SEA & CEO Singapore but also working closely with Richard Fraser, regional managing director for Proximity Asia.
Faucon will be based in Singapore.