OPPO, Income, Samsung TV, Ogawa and Chang Beer, will return for the new season of Premier League 2018/2019 season as presenting sponsor, main sponsors (Income and Samsung TV) and co-sponsors (Ogawa and Chang Beer).
Goh Seow Eng, managing director of home, consumer Singapore, Singtel, said as footballâ€™s most popular competition, Premier League attracts many viewers across different demographics, making it a valuable proposition to advertisers.
â€śWe are glad that our returning sponsors recognise its value and we are pleased to welcome them back again,â€ť he added.
Marcus Chew, chief marketing officer, INCOME, said of the partnership, â€śAligned with our efforts in being part of consumerâ€™s lifestyle, Premier League adds to Incomeâ€™s media strategy in connecting with our consumers. Coupled with its huge following in Singapore, it has been an effective channel for us in driving top of mind recall and affinity.â€ť
Steven Koh, Director, Consumer Electronics Business TV/AV, Samsung Asia Pte Ltd said, â€śWe are excited to enter our second year of partnership with Singtel Media as a broadcast sponsor for Premier League so that more Samsung TV customers can relish every scoring moment on our state-of-art TVs.â€ť
Ronnie Teo, global marketing director, Chang Beer said, â€śWe all know football, friendship and beer comes hand-in-hand.â€ť And in 2018/19, the brand is looking at maximising its partnership with Singtel Media and the Premier League to create a deeper engagement with our audience by bringing the Chang brand experience to even more consumers. Teo added, â€śThere are many exciting activities that Chang is putting together in the coming season, and we look forward to bring those memorable moments to consumers in Singapore.â€ť
Boyz Lim, general manager, OGAWA Singapore, when asked about the partnership with Singtel Media simply put it, â€śPassionate, dedicated, professional and above all, a friendship to cherish.â€ť