Perspective Strategies a full-fledged strategic communications and issues management firm with services in public affairs, brand communications and stakeholder engagement recently made head waves in the Malaysian public relations scene following their acceptance into the Public Relations Global Network (PRGN).
Currently, Perspective Strategies is the first and only Malaysian public relations agency that is part of this global network of independent firms.
PRGN’s membership now spans across six continents, covering more than 40 countries with 51 agency partners. On Perspective Strategies’ acceptance into PRGN, which officially happened on 27 October 2017 – founder and managing director, Andy See said, “Our induction into PRGN opens up new growth opportunities for the firm in terms of its business, people and knowledge-sharing.”
“Furthermore, PRGN has identified Asia as its next growth region and Malaysia could serve as its gateway particularly for the ASEAN and Asia-Pacific region. We are also confident that our membership into PRGN will provide our agency partners across the globe with new-found opportunities to make in-roads and build meaningful relationships with Malaysian companies and consumers,” he added.
Founded in 2006, Perspective Strategies is a strategic communications and issue management firm that delivers the full range of communications and public relations services including communications strategy development, issues management, corporate reputation and brand communications.
Each PRGN member agency is an independent, owner-operated public relations and marketing communications firm that shares expertise and resources, while providing broad-based comprehensive communications strategies to a diverse array of clients.
PRGN agencies provide worldwide coverage for businesses looking for either in-market / on the ground expertise or a more cohesive and accountable multi-market / multi-country solution. PRGN agencies also offer decades of industry expertise across nearly all major business and sector verticals.
PRGN was founded in 1992 by a small group of independent public relations agency owners looking to network and partner with other independent firms. The Phoenix Network (PRGN’s original name) quickly expanded into new markets throughout the 1990s. As the network celebrated 10 years, the group elected to expand into international markets and updated its name in 2002 to the Public Relations Global Network. PRGN has steadily grown both globally and in the scope of capabilities offered since that time.