Ogilvy & Mather has appointed Jason Hill as chief strategy officer in Singapore. The role is a newly created one and will see Hill reporting to Chris Riley, group chairman, Ogilvy & Mather Singapore.
It is also effective immediately, with Hill undertaking responsibilities in brand planning, customer engagement, channel, data analytics and social strategy.
Hill has been with the agency for a decade over two markets, and was previously head of consulting & data analytics in Singapore. Prior to his new role, Hill led teams of strategy and data specialists to combine customer insights and data analytics.
He also spent eight years in Australia as head of strategy at OgilvyOne Sydney, leading the strategic development of creative campaigns, CRM programs and strategic consulting projects. According to the agency, Hill has over two decades of strategic marketing experience in senior agency, client and consulting roles.
“Hill has been a tremendous asset to our team in Singapore, having made significant contributions across many clients since joining us in mid-2015. As our strategic offering continues to evolve, he will be instrumental in relentlessly applying different combinations of strategic skills from within the group to enhance our creative solutions and help clients to unlock value from their customers and brands,” Riley said.
“We are very fortunate to have such a broad spectrum of deep strategic capabilities within the group. With the uptake of digital happening at such a rapid rate in Asia, the need for brands to interpret and apply data insights is absolutely critical in ensuring business growth and competitive advantage,” Hill (pictured) said.