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NHB Calls Pitch, BBDO/Proximity Appoints

NHB and NUS look out for agencies

National Heritage Board has posted a tender for a retainer contract to offer public relations services for the National Museum of Singapore. The contract is for a period of one year, with an option of a one year extension based on good performance. Meanwhile National University of Singapore is also looking for an agency to provide services for media placement and artwork creation of advertisement. The appointment for NUS is on a project basis. Both tenders close at the end of the month.

BBDO/Proximity Singapore appoints Chua

BBDO/Proximity Singapore has appointed Ann May Chua (pictured) as activation producer to create content for clients. This content increasingly takes the form of activation which is driven via multiple channels. Chua was previously on the account management team for two years and brings with her over six years of agency experience. She was most recently behind the SingTel’s recently held 2NE1 K-Pop concert. Chua reports to Ronald Ng, CCO of the agency.

Tribal Fusion adds more services

Tribal Fusion, the global display advertising provider owned by Exponential Interactive, has launched its own version of two new online ad formats “Sidekick” and “Pushdown”. The move allows advertisers to combine advanced online audience targeting with engaging ad formats. Sidekick and Pushdown both aim to deliver high-impact campaigns and user-initiated brand engagement in online campaigns through mini-website experiences that open up when a user clicks or rolls over the basic ad.

Active TV actively builds team

Content producers Active TV has appointed Marc Checkley as head of development (Asia), who will be responsible for creating new content, new business and partnerships across the region. Checkley was previously the group editor of Television and Entertainment at Ten Alps Asia and has worked in television, radio, print and online media for more than a decade.

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