Nanyang Polytechnic on the search for social media partner

Nanyang Polytechnic (NYP) is on the look out for a social media agency partner. The appointment will be for a period of one year from 1 May 2017 to 30 April 2018. The appointed agency will be tasked with handling consulting and counselling services for social media branding.

According to Gebiz, the tender was first launched on 14 February and will conclude on 14 March 2017.

Last year, NYP re-appointed Asia PR Werkz as its PR agency for a two-year term to 2018, with an optional extension of one year. The appointment came following a pitch with five other agencies. The account is being led by Asia PR Werkz’s director Ginny-Ann Oh, and sees the agency working closely with the polytechnic to develop the PR strategy, as well as designing and executing a media relations plan to ensure a steady stream of good quality and positive media coverage for the organisation.

The news follows another recent appointment by Singapore Polytechnic, which appointed Asatsu-DK Singapore (ADK) as its advertising agency following a public tender. ADK Singapore took on duties including the conceptualisation, design and placement of advertisements in newspapers, other print media, radio and online media.

(Photo courtesy: Nanyang Polytechnic Facebook)

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