Naga DDB Tribal is adding on 17 digital specialists to its fold as former members of digital creative agency KevoKanvas will now be integrating into the agency.
In a press release, Naga said the integration is spearheaded by two experienced industry professionals, Nik Radzi and Terri Chua respectively as head of digital creative and technology and digital client servicing director. The integration brings additional digital skill sets and capabilities to the agency as well as a number of clients previously attached with KevoKanvas. The two will report to CEO of Naga DDB Tribal, Kristian Lee.
“This integration of proven digital industry leaders in Radzi and Chua and their talented team demonstrates one of the ways in which our agency is committed towards improving and increasing our capabilities in the field of digital marketing” said Lee.
“When this opportunity arose to join forces, we readily jumped at it. We are extremely excited at the prospect of bringing new services and thought leadership to our client’s tables as a result of combining our own abilities with those of our new colleagues. At the same time, we look forward to continue our quest to build an agency for the future in tandem with Radzi, Chua and their team," he added.
A+M understands KevoKanvas will no longer be operating in Malaysia.
Prior to joining KevoKanvas in his capacity as creative director, Nik Radzi had stints at Telekom Malaysia as head of marketing, new media. He has also worked as a lead creative for agencies such as Bates, TBWA and McCann to name a few.
“The marriage of art and science is something that I’m always passionate about. This integration with one of the best creative agencies in Malaysia, will give us plenty of room to play”
Chua’s recent post as head of account management for KevoKanvas was preceeded by roles as business lead at McCann, BBDO/Proximity and Leo Burnett. Her wide and well-rounded portfolio has led to a development of multiple skillsets in areas of digital, ATL, BTL, Shopper marketing and events.
"This consolidation of our unique team of digital hybrid talents with Naga DDB Tribal's award-winning talents will be a game changer. And now with the right capabilities and skills in place, I'd say that this dynamic team has never been more ready."
With the recent additions as well as a commitment to enhancing its capabilities, Naga DDB Tribal states that it is their intent to bring a comprehensive and exciting mix of digital, media, brand as well as creative storytelling offerings to the industry.