Most used buzzwords on LinkedIn HK in 2017

Hong Kong professionals have started to showcase emotional intelligence skills such as "innovative" and "creative" over the past year according to new data from LinkedIn. The network analysed the most popular words in member profiles across Hong Kong over the past year, and "innovative" made it to the list for the first time.

Here are LinkedIn’s 2017 Top 10 Hong Kong buzzwords:

1. Specialize

2. Experienced

3. Skilled

4. Passionate

5. Leadership

6. Expert

7. Strategic

8. Responsible

9. Creative

10. Innovative

Shangri-La Hotels and Resorts' global talent management vice president Bill Lu, who was also a LinkedIn power profiler, said "specialised" topped the list in both 2016 and 2017 as professionals look to verify their expertise. "The more specific words such as ‘skilled’ and ‘experienced’ reflect a change in job roles that are becoming more specialised," he said.

He added that the data also reveals an increased use of ‘creative’ and ‘innovative’. Companies are encouraging employees to be more open to new ideas. These days having an entrepreneurial mindset is not just for start-up founders, any employee is expected to demonstrate innovative and creative thinking in the face of the ever-changing business environment.

Linda Lee, LinkedIn’s head of communications for Southeast Asia and North Asia, advised job-seekers to stay engaged with their networks and establish a voice in their community. "It’s important to stand out from the crowd by bringing out our authentic selves," said Lee.

The tips that the network gives including:

  • When it comes to language, if you consider yourself a ‘specialist’, show this by tailoring your profile accordingly. List relevant skills which have been built up through your work experience.
  • Show character. While the words you choose say a lot about you, it’s also important to strike a professional tone; be assertive and direct when talking about your achievements. Don’t shy away from adding some personality to your language.
  • Words don’t need to do all the talking. Instead of saying you’re "creative", show recruiters by including presentations, video, design work and projects you take pride in.
  • Be active. Follow organisations that inspire you, or that you’d love to work for, make new connections, join groups and participate in discussions.