MEC Hong Kong names head of digital

MEC Hong Kong has appointed Herbert Lam (pictured) as new head of digital.

He will lead the digital team of MEC Hong Kong, securing growth for the agency and its clients.

Lam joins MEC from a role as marketing director with the Hong Kong Network TV Communication Group, where he worked to drive brand desirability and build a go-to-market strategy with focus on digital solutions and new online communications platform models.

Lam has over 10 years of media and digital industry experience cultivated from various agency roles inclusive of his period at IPG Mediabrands.

Doris Kuok, managing director of MEC Hong Kong, commented: “He brings valuable digital experience and broad knowledge of the media industry to MEC. With Herbert on board, we are in a perfect place to deliver on our ambition to be our clients’ most valued business partner.”