MCIS Insurance, a member of South African financial services group, has appointed Re:Think to handle creative and digital duties, as well as AS.iF Asia to manage PR, CSR initiatives and content development.
The appointments come after a pitch and both agencies will support the insurer in growing its brand profile with new ideas and innovations to serve Malaysians. They will also aim to help MCIS Insurance push creative boundaries in creating new customer experiences. A+M has reached out to MCIS Insurance for additional information.
Prasheem Seebran, CEO and MD of MCIS Insurance said it is embarking on a new journey to rebrand our marketing approach in the competitive Malaysian life insurance landscape and the selection of these agencies will assist the company going forward.
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