KFC launches new ad campaign, BCA on agency hunt

KFC adds rice to the menu

KFC has launched a new ad campaign titled Singapore Refuel Package. The month long campaign was created by Grey Group and media agency in charge was Mindshare. It introduces the public to the new KFC Rice meals which offers rice with a chicken serving. The campaign runs on platforms such as print, TVC and online.

BCA puts out a tender

Building and Construction Authority (BCA) has put out a tender looking for an agency to design artwork and publish BCA recruitment advertisements in selected newspapers. The contract would run for a period of one year from 1 January to 31 December 2013 or when cumulative value of work done reaches SG$70,000. The tender closes on 9 November 2012.

Audi displays new cars

Audi has launched a new campaign titled “Passion re-engineered” that aims to promote its top car models, the new S6, S7 and S8. The local campaign lasts for a month and runs on print and out of home. Iris Singapore was the creative agency in charge.

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