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JWT replaces regional planning lead

JWT’s Southeast Asia planning director Pete Heskett (pictured), who was based in Singapore, is relocating to London to take on a global planning role for Unilever with JWT London.

Replacing him will be Atika Malik who will now take on the title of global planning director for Lux and regional planning director on the Sunsilk account.

Malik joins the team in Singapore from JWT Delhi, where she served most recently as senior vice president and executive planning director for the agency.

Malik has worked with JWT for nine years helping to co-create STAR, a unique small town and rural consumer research database, with IMRB, a WPP research agency.

She has also worked on brands like Pepsi, Frito Lay, Nestle ,Nokia, Yum Foods, Sony, Bharti Walmart amongst others.

Heskett joined JWT in 2008, and held global planning responsibilities on Unilever brands Lux and Radiant and in the UK he will continue to handle global duties for Radiant.

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