Health Promotion Board looks for social media partner

Health Promotion Board is looking to appoint a social media agency. The contract is set to run from September 2017 to August 2020.

The briefing for the pitch happened yesterday and agencies vying for the account need to have expertise in social media strategy for HPB, social media assets, community and issues management. The pitch closes on 12 June.

Last year, Health Promotion Board (HPB) split duties for its Health Hub Portal account, and awarded all eight agencies which pitched for the account. The agencies awarded were DDB Worldwide, Mirum Singapore (XM Asia), Possible Worldwide, Web Professional, FXMedia, Novus Media Solutions, King Content Singapore and Digital Boomerang.

Undertaking content management duties was DDB Worldwide, Possible Worldwide and FXMedia. Health and wellness content development services was helmed by Mirum Singapore, Novus Media Solutions, King Content Singapore and Digital Boomerang.

Marketing services was also be covered by DDB Worldwide and Possible Worldwide.

Agencies working on user interface and programming professional services were Mirum Singapore, Web Professional House and Novus Media Solutions.  Project implementation of customer engagement journey was handled by King Content Singapore and Digital Boomerang.

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