Mike Wilson, previously chairman of Naked Communications Australia, has been appointed to lead Havas Media’s new, fully owned media agency in Sydney.
Wilson will report into Vishnu Mohan (pictured right), CEO Asia Pacific Havas Media Group.
Wilson’s immediate mandate is to manage the group’s existing pool of blue chip clients, including new wins LG Electronics and Emirates. He has also been tasked with expansion of the Havas Media Group in Australia and launching specialist brands for an integrated offering to clients.
Havas Media Group Australia will replicate the simplified global structure of the agency. Earlier this year, Havas announced the restructuring of its global media operations, which saw the creation of Havas Media Group – consisting of just two media brands Havas Media (formally known as MPG) and Arena.