Havas Worldwide Singapore has appointed David Tay as general manager. In his new role, Tay will lead and manage the agency‚Äôs business portfolio, focusing on growing existing clients and driving new business.
Tay will report directly to Andrea Conyard, group managing director of Havas Creative Group Singapore.
He¬†was previously the group business director of BBDO Singapore, where he was in charge of leading integrated campaigns for Mercedes and Singtel, along with new business development. He was also formerly the group brand director of Saatchi & Saatchi as the brand custodian for UOB, Lexus and Singapore Navy.
‚ÄúTay is a great addition with an impressive track record with clients. We are pleased to have him on board and looking forward to writing the next phase of our Havas Village story with him,‚ÄĚ Conyard said.
He¬†has spent more than 15 years with top local and international agencies leading large accounts across a breadth of categories including automobile, finance and telecom.
‚ÄúHavas has a unique offering in the form of Havas Village, which houses a range of specialties under one roof.¬† This allows us to provide a compelling suite of solutions for clients and is very much in sync with the changing times. Am looking forward to working with Andrea and the team and leveraging the strengths of the Singapore Village to drive growth of existing and new clients,‚ÄĚ Tay said.