Former managing director of Mindshare Singapore Leela Nair has taken on a new role as managing director, Southeast Asia of marketing and media performance firm Ebiquity.
Ebiquity was formerly called Faulkner Media Management in Southeast Asia. The operations are headed by Eric Faulkner, chairman of the Asia Pacific operations. He will continue to be active in the region and Nair will report to him. Nair is based in Singapore.
The move is in response to rapidly growing client demand in Asia for independent and transparent advice and insight in an increasingly complex and opaque market, said the company.
Her focus will be to develop the markets of Thailand, Malaysia, Indonesia, Philippines and Singapore.