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Clarks' APAC head of digital Karen Chan exits

Clarks' APAC head of digital Karen Chan exits

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Clarks Shoes' APAC head of digital Karen Chan (pictured) has left the company. She was tasked with forming a team to lead the digital transformation of the 170-year-old British shoe brand, across 13 markets.In a statement to Marketing, XXXXPrior to joining C&J Clark, she leads regional digital marketing efforts for Pizza Hut, Domino’s Pizza and Coca-Cola. She was the former chief digital officer of Yum! Brands for over two years where she oversaw digital transformation for the region, and drove growth through launching regional e-commerce platforms across web and app, optimised CRM solutions and unlocking digital value from online to in-store with the introduction of AI.This includes overeeing 15 markets and working closely with master franchisees to build digital capability in-market. She was also with Dominos and Coca-Cola in a regional capacity during her tenures there.Read also:Tech in check: Clarks Shoes APAC head of digital Karen Chan

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