BreadTalk bumps up food atrium CEO Jenson Ong to deputy group CEO

BreadTalk has promoted Jenson Ong (pictured), CEO of its food atrium division since 2011, to deputy group CEO with effect from 1 October 2019. Jenson Ong will hold both roles, and maintain his current responsibilities.According to a press release, Ong will also assist the group CEO in the Group’s overall management, including but not limited to setting the strategic direction and growth path of the Group’s business. This comes after BreadTalk group CEO Henry Chu said in August that he will be leaving from his post come 31 December 2019 due to personal and health reasons. Upon the resignation, his role and responsibilities will be undertaken by founder and group executive chairman, George Quek.Additionally, William Cheng, who as been the CEO of the resturant division since January 2011, has been promoted to the group COO. Cheng will be responsible for the development and management of the Group’s overall operations. Similar to Ong, Cheng will serve both roles concurrently and maintain his current responsibilities.Meanwhile, BreadTalk's group CFO Chan Ying Jian has been promoted to group chief investment officer. He is responsible for charting the growth of the Group through identification of merger/acquisition opportunities, and the effective management of the Group’s investments. The role would be complementary to his concurrent role as the Group CFO in the planning and execution of the Group’s corporate strategies, said the press release.[Marketing is proud to once again present PR Asia in Singapore this year. Join us for a series of exclusive case studies, interactive and thought-provoking discussions this 13-14 November in Singapore and discover the latest strategies, insights and groundbreaking ideas to elevate your PR practice. Register now.]Read more: SG competition watchdog raises concern on BreadTalk’s proposed buy of Food Junction BreadTalk Group sees growth in Thailand and greater Mekong-region